Senior Ecommerce & Performance Marketing Product OwnerEmbedded
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"Enable identity resolution by connecting cookies, first-party data, and other identifiers",
"Onboard audience segments into paid media platforms for targeting and retargeting",
"Implement paid media optimization strategies leveraging first-party data",
"Oversee integration of CDP with Demand-Side Platforms",
"Apply attribution models and measure ROI on paid media spend",
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