VP, Go-to-MarketEmbedded

External Listing
{
  "source": {
    "name": "linkedin",
    "id": "4459393128",
    "url": "https://www.linkedin.com/jobs/view/vp-go-to-market-at-paessler-gmbh-4459393128?_l=en"
  },
  "postedDate": "2026-08-31T17:12:32.448Z",
  "applicationDeadline": null,
  "isActive": true,
  "isExpired": false,
  "matching": {
    "role": {
      "primaryTitle": "VP, Go-to-Market",
      "titleSynonyms": [
        "Vice President Go-to-Market",
        "VP GTM",
        "Vice President GTM"
      ],
      "secondaryTitles": [
        "Product Marketing Leader",
        "Head of Go-to-Market",
        "Commercial Strategy Executive"
      ],
      "function": "business_administration_professionals",
      "functionConfidence": "high",
      "roleFamily": "m122_sales_marketing_development_managers",
      "roleFamilyConfidence": "high",
      "roleSubFamily": null,
      "roleSubFamilyConfidence": "unknown",
      "seniority": "executive",
      "industries": [
        "i96_it_services_and_it_consulting"
      ]
    },
    "primarySignals": {
      "tasks": [
        "Develop and own go-to-market strategy and execution across direct, channel, and customer teams",
        "Align marketing, product, sales, and customer success teams around unified commercial targets",
        "Provide win-loss insight, competitive intelligence, and customer feedback to influence product roadmap",
        "Manage packaging, positioning, and launch readiness to convert new features into adoption and revenue",
        "Shape company-wide commercial strategy as a senior leadership team member"
      ],
      "skills": [
        "B2B SaaS marketing",
        "Product marketing",
        "Go-to-market strategy",
        "Channel/partner marketing",
        "Customer marketing",
        "Pricing and packaging strategy",
        "Pipeline and revenue metrics"
      ],
      "tools": [],
      "educationLevel": null,
      "educationKeywords": [],
      "certifications": [],
      "languages": [],
      "yearsRelevant": 10
    },
    "secondarySignals": {
      "tasks": [],
      "skills": [
        "Experience partnering with Sales and Product leadership",
        "Brand and awareness marketing metrics"
      ],
      "tools": [],
      "educationLevel": null,
      "educationKeywords": [],
      "certifications": [],
      "languages": [],
      "yearsRelevant": null
    },
    "practical": {
      "locations": [
        "Austin, TX"
      ],
      "locationProvenance": "stated",
      "countries": [
        "US"
      ],
      "workModes": [
        "hybrid"
      ],
      "workModeProvenance": "stated",
      "employmentTypes": [
        "full_time"
      ],
      "compensation": null
    },
    "dataCompleteness": "medium"
  },
  "indexing": {
    "function": "business_administration_professionals",
    "functionConfidence": "high",
    "roleFamily": "m122_sales_marketing_development_managers",
    "roleFamilyConfidence": "high",
    "countryCode": "US",
    "countryCodeConfidence": "high",
    "locationBucket": "unknown",
    "locationBucketConfidence": "unknown",
    "workMode": "hybrid",
    "workModeConfidence": "high",
    "employmentType": "full_time",
    "employmentTypeConfidence": "high",
    "isAgency": "unknown",
    "salaryMax": null,
    "industryGroup": "i96_it_services_and_it_consulting",
    "industryGroupConfidence": "high",
    "educationRequired": null,
    "educationRequiredConfidence": "unknown"
  },
  "display": {
    "title": "VP, Go-to-Market",
    "company": {
      "name": "Paessler GmbH"
    },
    "locationDisplay": "Austin, TX",
    "applicationUrl": null
  },
  "roleFamilyEsco": "m122_sales_marketing_development_managers",
  "requirementsEssentiality": {
    "items": [
      {
        "text": "10+ years in B2B SaaS or tech marketing, with progression through product marketing or GTM strategy roles",
        "category": "skill",
        "essentiality": "compulsory",
        "triggerPhrase": "YOUR PROFILE",
        "confidence": "high"
      },
      {
        "text": "Experience spanning at least two of: product marketing, channel/partner marketing, customer marketing",
        "category": "skill",
        "essentiality": "compulsory",
        "triggerPhrase": "YOUR PROFILE",
        "confidence": "high"
      },
      {
        "text": "Track record partnering directly with Sales and Product leadership, not just Marketing peers",
        "category": "skill",
        "essentiality": "compulsory",
        "triggerPhrase": "YOUR PROFILE",
        "confidence": "high"
      },
      {
        "text": "Comfortable with pricing/packaging work and pipeline-level metrics, not just brand/awareness metrics",
        "category": "skill",
        "essentiality": "compulsory",
        "triggerPhrase": "YOUR PROFILE",
        "confidence": "high"
      }
    ]
  }
}